Paper #2 – straight from the press
Our second edition of the customer magazine Paper is out, straight from the press to customers all over the world. This time as a twice award winning magazine as Paper recently won the Swedish Publishing Price. While the first Paper had a general inspirational theme, this new issue focuses on haptics – the way paper can be perceived, using all your senses.
While text, images, colour and shape are important ingredients in themselves, it’s more and more evident that the feel is actually a vital factor too. How your fingertips interpret printed materials is proven to be more important than you might think. The feel is one of the reasons behind Paper being printed on Holmen TRND. It’s a modern paper that gives a luxurious feel with its matte and rough surface and good readability.
Another theme in Paper#2 is green and circular economy, a way of optimizing our natural resources to serve future generations, and still be business-minded. Get more insight in the matter through the in-depth interview with Erik Elvingsson Hedén, CEO of Sustainable Brand Insight. Moreover, Paper includes an exclusive interview with author Karin Slaughter, who we believe need no further introduction. We are very proud of this issue, and hope Paper will give you some new insights, ideas and inspiration.
Paper is published in English, French, German, Spanish and Swedish.